Studio Pulse is a fictional brand I created. It is a local gym based in Detroit, Michigan designed to target a specific audience. The goal is to create a safe and welcoming atmosphere for people who are completely new to the gym. This section displays my skills in marketing, social media and UI design through different digital mediums. This of course needed more than just visual branding as I am taking the approach of using brand tone and voice to reach this certain market.
Instagram Posts
Snapchat Filters
Snapchat Story Ads
The use of Snapchat filters is a brilliant way to interact with the customers and make them feel included. It promotes the brand but also makes it fun for the users.
To continue the push for brand awareness, utilizing full story Snapchat ads will be a great way to increase the number of people that can become a potential new member.
Posting ads on Instagram is great for brand awareness and the use of eye-catching designs will surely leave a long lasting impression for new viewers.
A good brand should connect with their customers and a great way to do so is by using Instagram. These posts are a great method for brand voice through spreading positivity and motivation for those who may be scrolling for too long.
Website
Like all brands, there must be an easy to use straightforward website for its broad range of customers. The following displays my skill in UI design for the website StudioPulse.com
Website Preview
